A holiday apartment can offer a family room to spread out. For the business managing it, that extra space brings a longer checklist: cleaning, repairs, access, guest support and an accurate account of what is included.
Booking.com and VIDEC’s How India Travels 2026: The Homes Edit estimates 215,000 digitally distributed alternative-accommodation listings in India for FY26, up from 170,000 in FY25. It projects 285,000 by FY28.
The Breakdown
The figures need careful reading. The report counts both entire units and room-level inventory. A listing is therefore not necessarily a whole property, and cannot be compared directly with a hotel-room count. Alternative accommodation includes apartments, guesthouses, farmstays and other formats, rather than only large holiday villas.
VIDEC estimates total alternative-accommodation gross booking value, including offline bookings, at ₹23,310 crore in FY26 and projects ₹41,510 crore in FY29. These booking values are measured before commissions, fees and operating costs; they are not owners’ profits.
That distinction changes the business question. Adding a home to a platform creates bookable supply. Making it a dependable place to stay requires someone to take responsibility for the experience, including the less photogenic work between one guest leaving and the next arriving.
Why This Matters
Any saving from grouping properties has to be tested locally. Several nearby apartments may be easier to service than an equal number of homes spread across a city. But shared staffing can become stretched when many guests arrive together, or when a repair interrupts the changeover. A growing listing count says little about that capacity.
For a traveller, the useful comparison is the complete stay. Does the quoted price cover cleaning? Is someone available for a late arrival? Is the workspace a separate room or a chair beside a bed? The same property may suit a group holiday and be awkward for a solo work trip.
The Big Picture
The June 2026 online surveys drew 2,359 consumer responses and 1,131 responses from owners or managers of Booking.com-listed properties across India. Consumers were 87% Indian residents from metros and Tier I and II cities; 13% were NRIs or foreign visitors. Interviews and market data supplemented the surveys. National market estimates came from a separate VIDEC study.
Those responses offer a view of people already within reach of the research. They cannot establish how every informal host operates, or prove that a particular service improvement causes more bookings. Market forecasts also leave room for different outcomes across destinations.
A useful test for operators is whether an additional listing can be supported by the people and systems already in place. For owners, it is what they must contribute and what the manager actually delivers. For guests, it is whether the description makes the important details clear before payment.
The Crunch
India’s holiday-rental opportunity grows with the number of places people can book. Its durability depends on how reliably those stays can be delivered.

